Ok, several weeks ago the light bulb went off as I was talking to myself..... "So, we've created this fabulous Book and Blanket bundle to benefit breast cancer, and people love it. After all what could be better than the combination of affirmations and inspiration?"
"And people want to buy it to help raise money for research and education. Ok, this is good. But, really does everyone want one for themselves? What if they wanted to give it to someone facing treatment right now? What if they wanted to pay it forward and touch the life a someone they may never meet? What if we could make that happen with the click of a mouse?"
Mike Dooley from The Secret says, "Thoughts become things."
And he's right! We made my thought a reality. We created a PAY IT FORWARD button, so now folks can buy a bundle, and we'll donate 20% to charity and if our customer says so, we'll donate the actual bundle to one of our cancer care partners! It just doesn't get any better than that!
Want to inspire another? Buy a bundle today.
Cool blog, Kristen! Very well done.
Posted by: Working Girl | July 27, 2007 at 05:13 PM